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Ernesto Poza, the author of FAMILY BUSINESS, uses both text and cases to provide the next generation of family business owners with the knowledge and skills necessary for successful management and leadership of their family enterprise. Through exploring a diverse set of family firms, the book delves into the interrelationships between the owners, the family, and the management team.
FAMILY BUSINESS is a practical book that offers valuable insights into management and family practices that serve as models for success. It also offers a candid look at the advantages and challenges that family enterprises face. The book emphasizes leadership and preparing for the future, highlighting how a family enterprise can achieve continuous growth and longevity across generations.
For more information, FAMILY BUSINESS is available with InfoTrac Student Collections at http://gocengage.com/infotrac.
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